In the rapidly evolving business landscape, the integration of artificial intelligence (AI) into core operations is not just a luxury but a necessity for survival. AI has shown promise in driving value in multiple areas, […]
Traditionally, user experiences in digital platforms were based on static data stored in databases, offering limited contextual relevance. However, with the emergence of generative AI, organizations now have the ability to create more intelligent and […]
In today’s fast-paced digital landscape, organizations often find themselves with a long list of content ideas they never quite get to. The email campaign that remains unwritten, the blog post that remains a concept – […]
Generative AI has made remarkable advancements in various domains, but it still lacks the basic common sense that humans possess. While it excels in certain areas, it can struggle when faced with problems that require […]
In the realm of content creation, generative AI has emerged as a transformative force, revolutionizing how organizations will generate and produce content. While it may seem that generative AI simply replaces existing content generation processes, […]
Originally published as part of, “The Day Before Digital Transformation” by Phil Perkins and Cheryl Smith Most CEOs leading digital transformation efforts, whether highly successful or not, will tell you that when reflecting on their […]
Originally published as part of, “The Day Before Digital Transformation” by Phil Perkins and Cheryl Smith Organizations built on digital technologies have typically been founded by engineers. Both the early and emerging technologies require knowledge […]
Originally published as part of, “The Day Before Digital Transformation” by Phil Perkins and Cheryl Smith In 1519, Captain Hernan Cortes landed in Veracruz and immediately ordered his men to burn the ships. One of […]
Originally published as part of, “The Day Before Digital Transformation” by Phil Perkins and Cheryl Smith Data is the easiest raw material to launch and update new products and services. It is the core underlying […]
Originally published as part of, “The Day Before Digital Transformation” by Phil Perkins and Cheryl Smith Another common mistake made by new digital leaders is investing significant capital into customer acquisition before demonstrating that early […]
Originally published as part of, “The Day Before Digital Transformation” by Phil Perkins and Cheryl Smith There is one major exception to introducing a new C-level role: A senior position with the word ‘data’ in […]
Originally published as part of, “The Day Before Digital Transformation” by Phil Perkins and Cheryl Smith Many CEOs and executive leaders now know they must do something about digital and understand that successful digital efforts […]
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