Category: Strategy

GenAI is Now Packaged Software

Chief Information Officers (CIOs) are responsible for managing their company’s technology infrastructure, ensuring that it is secure, reliable, and meets the needs of the business. With the rise of artificial intelligence (AI), CIOs are now […]

By Philip Perkins

Understanding Disruption Isn’t Hard

Originally published as part of, “The Day Before Digital Transformation” by Phil Perkins and Cheryl Smith The planning process does not begin at the annual strategic planning meeting or even shortly before.  Most of the […]

By Philip Perkins

Brand Is No Longer About Name Recognition

Originally published as part of, “The Day Before Digital Transformation” by Phil Perkins and Cheryl Smith The stories the world uses to describe your organization are outcomes of previous experiences.  Businesses are usually rewarded for […]

By Philip Perkins

Transformation #4 Of 4: Digital Platform

This type of transformation creates a business that delivers value for customers through pure digital products or services.  This strategy is the gold mine of the Digital Age because it delivers high gross margins at […]

By Philip Perkins

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